Chair of Undergraduate Program in Visual Communication Design
Banung Grahita, S.Ds., M.Ds., Ph.D
Undergraduate Program in Visual Communication Design (DKV) FSRD ITB aims to produce designers and researchers in the field of visual communication with leadership, critical thinking, creativity, skills, and sensitivity in developing works as solutions to various visual communication issues (related to information, identity, or persuasion) in society. This study program teaches knowledge and skills, as well as trains students’ sensitivity in designing visual communication through project-based learning carried out systematically, starting from research, idea development, and prototyping, to the execution of creating works with various media as needed.
Pathways
DKV FSRD ITB offers 4 pathways that will become specializations for graduates: Graphic Design, Advertising Visual Communication, and Multimedia Visual Communication which are carried out at the ITB Ganesa campus, as well as the Digital Visual Narrative pathway which is carried out at the ITB Jatinagor campus. Some of the main study topics that characterize the DKV FSRD ITB are the study of target audiences, visual language, and digital technology with an emphasis on exploring the cultural heritage of the Nusantara archipelago as a basis for developing visual communication designs.
Graphic Design
This pathway focuses on studying comics, illustration, sign systems, typography, letter and logo design, posters, book design, children's illustration books, and concept art.
Advertising Visual Communication
This pathway has a focus on social and commercial campaigns, TV commercial, print ad, ambient ad, digital advertising, and social media advertising.
Multimedia Visual Communication
This pathway focuses on game design, projection mapping, animation, virtual reality, augmented reality, video/film, web design (UI/UX), mobile applications, and motion graphics.
Digital Visual Narrative
This pathway focuses on design for moving image, animation, internet, computer games and cross media, creative digital content, motion comic, digital game, film & animation.
Curriculum
Overview
All students will undergo education in the Common Preparatory Program (TPB). Students will be introduced to various basic subjects. During this period students are listed as faculty/school students. At the end of the first year, students will choose a study program based on their interests and academic achievements.
Students have entered the selected study program. In the second year, all students will conduct academic exploration through the subjects offered by the study program.
Students will begin to do conceptualization and specialization in science.
Students start doing a final project as one of the requirements for obtaining a bachelor's degree.
Course Semester
| Course | Credit |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
| Course | Credit |
|
|
|
|
|
|
|
|
|
|
|
|
| Course | Credit |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
| Course | Credit |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
| Course | Credit |
|
|
|
|
|
|
|
|
| Compulsory Courses for Major in Graphic Design | |
|
|
|
|
|
|
| Compulsory Courses for Major in Visual Communication Design | |
|
|
|
|
|
|
|
Compulsory Course for Major in Advertising Visual Communication |
|
|
|
|
|
|
|
| Course | Credit |
| Compulsory Courses for Major in Graphic Design | |
|
|
|
|
|
|
| Compulsory Courses for Major in Visual Communication Design | |
|
|
|
|
|
|
| Compulsory Course for Major in Advertising Visual Communication | |
|
|
|
|
|
|
| Course | Credit |
|
|
|
|
| Compulsory Courses for Major in Graphic Design | |
|
|
|
|
| Compulsory Courses for Major in Visual Communication Design | |
|
|
|
|
| Compulsory Course for Major in Advertising Visual Communication | |
|
|
|
|
| Course | Credit |
|
|
|
|
career
Visual Communication Design FSRD ITB developed a number of collaborations with industry at the national and international levels, including with several related professional and academics associations such as the Indonesian Visual Communication Design Professional Association (AIDIA), Indonesian Graphic Design Association (ADGI), Indonesian Animation Industry Association (AINAKI), Indonesian Game Association (AGI), and Asia Digital Art and Design Association (ADADA). Through this collaboration, Visual Communication Design FSRD ITB ensures the prospects of its graduates to be able to work mainly in the creative industries in the visual communication design, film & animation, advertising, game, and application development sectors with various job roles such as graphic designer, UI/UX designer, game designer, character designer, illustrators, concept artists, animators, videographers, photographers, art directors, etc.
